TATA IPL 2023: The Indian Premier League (IPL) has become the most renowned league in the world of cricket today.
With each season, the excitement and eagerness of players, fans, and cricket enthusiasts never cease to intensify.
Not even one season of the Indian Premier League has gone without excitement, action, thrill, and drama.
The IPL has kept its viewers on the edge of their seats. Every season of this league gets more than millions of views on Star Sports and Disney+ Hotstar.
The thought of this franchise-based cricket tournament came first to Lalit Modi, the Ex-Chairman of the Indian Premier League.
This enormous idea came after India won their first and only World T20 title in South Africa.
India defeated Pakistan by five runs, and they were crowned as the inaugural champions of the T20I Cricket.
But still, India has won only one T20I world cup trophy despite organizing the best and the first kind of biggest T20 carnival worldwide.
Established in 2008, the IPL revolutionized franchise cricket by bringing together eight of India's top cities to compete in a highly anticipated league.
Since 2022, the league has expanded to ten teams, making it even more exciting. The IPL is the first tournament where money has been involved, and that is why it is called the cash-rich league tournament.
The franchises, broadcasters, organizers, sponsors, and the title sponsor spend a massive amount of money in this tournament, allowing it to be the most favourite and most-watched league since 2008.
The much-awaited TATA IPL 2023 season is all set to commence from Friday, March 31, with the opening match between GT and CSK at the renowned Shri Narendra Modi Stadium in Ahmedabad.
Before this event of the cash-rich league tournament starts, let us see the four reasons why the Indian Premier League has been a great transformation over the years.
The most-watched, followed, read, and debated league in this world is the Indian Premier League. This cash-rich league tournament has not only given entertainment to the fans and followers of cricket.
But it has also taken care of the financial needs of the players whose earnings are dependent on this game, and with that, it has given fame to the young stars whose names are not well known in the International circuit.
The Indian Premier League has also helped broadcasters and sponsors earn money through advertisements. Businessmen like Ambani and Bollywood actors like Preity Zinta and Shah Rukh Khan have invested in this league.
Mumbai Indians is owned by the Ambani family, Kolkata Knight Riders by Shah Rukh Khan and Punjab Kings by Preity Zinta and four other co-owners.
The IPL is a platform where international cricket stars and young Indian talents come together to showcase their skills.
The league not only attracts fans because of the big names of international cricket but also because it serves as a grooming ground for young Indian players to enhance their abilities and prepare them to represent India in the future.
As mentioned before, the Indian Premier League is the first kind of franchise cricket. The IPL has given rise to cricket league tournaments like Pakistan Super League (PSL), Caribbean Premier League (CPL), Big Bash League (BBL), Bangladesh Premier League (BPL), Sri Lanka Premier League (SLPL), and The Hundred.
The fans celebrate every season of the Indian Premier League like a cricket carnival in the country. In India, the fans follow cricket like a religion.
Not a single season has gone just like that without any spectacular viewers. Every season of the IPL has been a huge hit, even when the fans could not enter the stadiums because of the Coronavirus pandemic.
Many cricket lovers and fans watched the entire IPL season on their mobile devices through live streaming services.
The fans also saw the matches on Star Sports, the number one TV channel for all the cricketing action in India.
The Star Sports channel is also the official broadcaster for the matches of the Indian Premier League.
Through mediums of live streaming and TV channels, the IPL got millions of viewership each year till now and the viewership also helped IPL to earn money through the platforms like Disney+ Hotstar.
In today’s world, Social media has become an indispensable tool in promoting a wide range of activities, allowing people to stay updated on news both big and small.
Cricket, in general, is the most followed thing on the social media platforms like Facebook, Instagram, LinkedIn, Twitter, and many other.
Many cricketers are also active on social media platforms. They post their training, workout videos, and many more things on their social media profile. The cricketers earn through this medium as well.
The Indian Premier League is a T20 carnival for the fans, but there is a lot of money involved, which helps the BCCI run this event successfully.
The broadcasters, organizers, franchises of all the 10 teams, sponsors, and the main title sponsor of the event have to pour in a lot of money.
The investors get their invested money back from the TV Rights, merchandise jerseys, fans who come to watch the game live in the stadiums (if allowed), viewership from the live streaming devices, and the prize money to the winning franchise team is a bonus.
Despite being just a 15-year-old tournament, the Indian Premier League has been ranked as the most profitable event worldwide.
IPL has been making considerable profits every year, which has helped this cash-rich league tournament reach newer heights in these 15 years.
