Mother Dairy has decided to increase milk prices by Rs 2 per liter in the Delhi-NCR market from Tuesday. The prices are being increased citing increase in cost. Mother Dairy has increased the prices of milk for the 5th time this year. This company is a major supplier of milk in Delhi-NCR. It supplies about 30 lakh liters of milk daily.
Mother Dairy has increased the price of full cream milk by Rs 2 to Rs 66 per litre, while the price of toned milk has been increased from Rs 51 to Rs 53 per litre. The price of double toned milk has been increased from Rs 45 to Rs 47 per litre. Mother Dairy has not increased the prices of cow milk and token (bulk vended) milk variants.
Mother Dairy attributed the price hike to increase in the company's procurement cost of raw milk from dairy farmers. There has been an increase of about 24% in the procurement prices of raw milk as compared to the previous year. The increase in milk prices will affect the household budget.
Mother Dairy said, “The stress of rising raw milk prices is being felt across the industry, which is putting pressure on consumer prices. In our commitment to continue paying farmers fair prices, we are constrained to revise the prices of select variants of milk. The new prices will be effective from 27 December 2022 in Delhi NCR.
The company has increased the prices several times this year. The last hike was on November 21, when it raised the prices of full cream milk by Rs 1 per liter and token milk by Rs 2 per liter in the Delhi-NCR market. Earlier, Mother Dairy had increased the prices of full cream milk and cow's milk by Rs 2 per liter in October in Delhi-NCR and some other markets in north India.
Mother Dairy is one of the leading milk supplier in Delhi-NCR market and sells more than 30 lakh liters of milk per day through poly packs and vending machines. On the other hand, Amul is also the leading brand of the country, owned by lakhs of farmers. This journey that started 75 years ago with 247 liters of milk from two villages of Gujarat has reached 260 lakh liters today.